Fashion news and fashion jobs

How Gen Z and millennials are bringing AI into holiday shopping

Younger shoppers want AI’s advice when it comes to holiday shopping, but not its finger on the buy button. Deloitte’s 2026 Holiday Retail Survey finds that 49 percent of Gen Z and 50 percent of millennials name generative AI as their primary tool for at least one holiday-shopping task, giving retailers another reason to pay attention to how...

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Primark operating profit falls 12 percent as retailer prepares for demerger

UK retail and food conglomerate Associated British Foods (ABF) has reported its annual financial results for the 52 weeks ended September 12, 2026, revealing a 12 percent decline in adjusted operating profit at constant currency for its retail division Primark to 1.01 billion pounds (1.35 billion dollars). The fast fashion giant generated...

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Halfdays brings its 'fashion performance' formula for women to Europe

Halfdays, the Colorado-based women’s performance outdoor apparel brand, is launching in Europe after six years of growth in the US. “We’ve really made our stamp in the women’s skiwear market in the US, and we definitely see a similar opportunity in Europe,” chief executive and co-founder Ariana Ferwerda told FashionUnited at the brand’s European...

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Modest shoppers look for more than just a maxi dress

The opening of Italian fashion retailer OVS in Dubai Mall provided a fitting opportunity to reflect on the retail offering for the modest shopper. In the store, we observed various brands and numerous garments suitable for a modest wardrobe: longer silhouettes, relaxed fits and pieces that lend themselves well to layering. These possibilities...