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When every brand wants the same face, who stands out?
What do DKNY, Skylrk, Rhode, Saint Laurent, Mango, Skims, Gap and Adanola have in common? In 2026, they all worked with Hailey Bieber. Launchmetrics’ latest Yearbook brings those partnerships together, offering a starting point for a question facing fashion marketers: when brands share the same famous face, how does each make the partnership its...
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Manufacturers, states or algorithms: who will dominate textile industry in 2040?
With the support of the international organisation Forum for the Future, the H&M Foundation unveiled a foresight study on November 11 describing four possible configurations for the textile industry in 2040. Featuring a business-to-business focus, this document aims to offer textile sector executives “a practical tool to test their strategies...
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