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Adidas follows Nike’s swing and sells its golf brand for 425 million dollars

Plummeting interest in the sport, lack of superstars to add luck lustre to brand sponsorships and a still reluctant to indulge consumer seem to be the main reasons for Adidas to follow rival’s Nike’s example and divest from the golf apparel niche. On Thursday, the Germany-based company announced it’s selling its golf equipment and clothing...

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