change.org news and archive

Victoria's Secret renames its Perfect 'Body' campaign after online backlash

US lingerie and lifestyle label has quietly renamed its Perfect 'Body' bra range after being hit with an online outcry which saw thousands of people signing a Change.org petition demanding an apology from the brand. The slogan for Victoria's Secret now reads: “A Body for Every Body,” and can be seen on the label website. The original advertorial...

Fashion

Victoria's Secret new ad the Perfect “Body” sparks online campaign

Victoria\'s Secret latest advertising campaign for its new bra range, entitled the Perfect “Body,” has sparked an online movement #iamperfect, with thousands of people signing a Change.org petition demanding an apology from the brand. The ads for the American lingerie label feature toned models posing in numerous bras which are said to promise...