The private label businesses of Amazon and Walmart-owned Flipkart may come under regulatory lens, following fresh guidelines issued to e-commerce companies. The government's directive prohibits entit

Flipkart-owned fashion retailer Myntra has acquired omnichannel fashion marketplace Pretr Online Services Pvt. Ltd for an undisclosed amount. Myntra’s CEO Ananth Narayanan confirmed the deal i

Spanish fashion retailer Mango has opened its first bricks-and-mortar store in India with Myntra, which was announced as the brand’s strategic partner in the region for its online business earl

Myntra, India's largest platform for fashion and lifestyle, has won the master distribution and management rights for international brand Esprit to bring the retailer to India. The move means that M

Esprit has granted exclusive distribution and management rights to Myntra, leading Indian fashion platform. The company said in a statement that the target is to open about 15 Esprit stores in the co

Myntra is ready to host a fashion show at the famous Times Square in New York during the upcoming International Indian Film Academy (IIFA) celebrations later this month. Myntra is the official style

The dominant online fashion retailer in India has set an ambitious goal for itself: Myntra aims to increase gross sales by 90 percent to Rs.5,000 crore, net of discounts, by the end of the current f

London - It seems that dominating the realm of e-commerce is no long sufficient for Internet giant Amazon, as the US based company is said to have its sights set on taking a slice of the fashion pie

Fabindia, India’s largest private retail brand of craft based products has tied up with Myntra.com to retail its products online. Myntra.com, the largest online destination for fashion and life