• Home
  • Tags
  • samsung enterprise business

samsung enterprise business news and archive

RetailFeatured

Brands need to create ‘retail theatres’ to appeal to younger shoppers

Retailers need to find new ways to connect with young consumers’ online and offline, by enhancing the in-store experience to avoid missing out on bricks-and-mortar sales, according to a new report by Samsung. Entitled, ‘Future Shoppers’, the report examines the retail experiences of 16-24 year olds to further understand the purchasing decisions...

loading...