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Fashion School Q&A: Emlyon Business School

By FashionUnited

Jun 9, 2021

Emlyon Business School is a French business school founded in Lyon and is ranked as one of the top business schools in France. Emlyon offers an undergraduate BBA, MBA, EMBA, specialized MSc graduate programs, and a PhD program. Students interested in the fashion industry can follow the master’s program in Luxury Management and Marketing. FashionUnited spoke to Florence Rollet, Program Operational Manager at Emlyon Fashion Business School about the institute’s future plans, courses, and community.

How has the transition from in-house to remote learning been for the school and students?

For our LMM (Luxury Management & Marketing) students, our motto has been to keep excellence and ambition in this challenging context. We have designed an online program that allows the LMM students to feel part of a real enriching, educational experience, with the capacity to learn, share their feelings, and give feedback on a regular basis. All the emlyon team has been fully supportive and has made its best efforts to create a real student experience; All the academic team has also challenged itself to make sure they would offer the best learning experience possible, even at a distance.

How would you describe the student community at Emlyon?

The LMM student cohort is made up of 120 students and 22 nationalities. The students come from multiple backgrounds, be it Law, Finance, Marketing, but they all have a passion for luxury and intend to develop their expertise and their career in this global industry worth 300 billion euros most of them have already a project or an ambition in mind when they join our LMM program and we give them the knowledge, resources, network, and tools to be successful.

What kind of courses does Emlyon offer? What is the focus area?

The LMM program focuses on delivering solid industry knowledge as well as international experiences in luxury across 3 emblematic locations to increase the students’ capacity to adapt to the market’s high, demanding standards. Like this, the educational journey includes a blend of academic expertise in marketing, management, and the overall industry in different environments and by luxury professionals who share their own unique insights (Cartier, Chanel, Christian Dior, Infinity, Kempinski hotels, L’Oréal, Tag Heuer, etc.).

Students spend their first quarter in Paris and then can choose between Parsons School of Design in New York, Luiss Business School in Rome, or the London College of Fashion in the UK during their second quarter. These partner schools provide an incredible international experience and are recognized around the world for their high quality of teaching. The third quarter is dedicated to studies in Shanghai where the students discover the Asian business and luxury environment as well as their unique culture at our emlyon business school China campus.

What do we need to know about Emlyon?

The LMM program receives about 500 applicants every year who are competing for 120 seats, so we try to select the most passionate and dedicated applicants to help drive them to excellence throughout their 16 months of studies. The culture of the program is built on values of team spirit, respect, ambition, excellence, and a passion for luxury. The program and school also provides incomparable experiences in the forms of international seminars, expert panels, networking opportunities, an in-company consulting project, career services offering specialized career coaching and help, and lifelong membership to the emlyon business school alumni network encompassing 35,700+ alumni in over 130 countries.

What are the plans for this year? Any new things coming up?

The LMM program will continue its high levels of quality and excellence, and although the school has planned for three potential scenarios, we plan to welcome, in-person, all of our students in Paris this September. We are really looking forward to receiving the next cohort and hope to have our campuses alive with excitement and energy.

Do you have any tips for future students who want to study at Emlyon?

Be passionate, be curious, be ambitious. Come join a very famous school and program with a grand support system, incredible experiences, crucial knowledge, and a high level of success and employability.