What’s going on in the world of fashion this week? FashionUnited takes a look ahead at the upcoming news and events for the 28th week of the year. Below are the main points from the editorial agenda in the period between 6 - 12 July 2020. Paris Haute Couture Week online (6 - 8 July) Paris Haute Couture […]

Danh Tran, a former contestant on reality TV series "Shark Tank", has launched Icy Cotton fabric with his company Buttercloth. The fabric is made using a patented process of infusing cotton with the natural cooling power of Organic Mint Fibers. Icy Cotton is considered 20 times more breathable than […]

Dutch startup Crobox has been crowned the winner of the LVMH Innovation Award 2020. The company was awarded the top prize after presenting an “ambitious project” to analyze consumer behaviour, beating 1,200 other applications. The company will now work with LVMH for a year. Founded in the Netherlands […]

French designer Marine Serre and Y / Project, the brand of the Belgian Glenn Martens, are the big winners of the Andam awards. Serre will go home with 200,000 euros and Martens with 150,000 euros, Andam shared in a statement. An official statement from the organization is expected today. The Pierre […]

Belstaff has announced it will be the official outfitting partner of French professional football club OGC Nice, or ‘les Aiglons’. The British heritage brand said it is preparing a “timeless and durable” collection for players and staff of the team, to be revealed in the autumn. The partnership will […]

The spotlight continues to be on digitisation across all market levels and at the forefront of industry thinking. In the wake of a global reopening, fashion houses, fashion week and trade show organisers are taking a ‘hybrid’ approach, experimenting with the digital realm while looking to revive and […]

Athleticwear brand Champion is once again releasing a limited-edition apparel collection with HyperX, the gaming division of Kingston Technology Company, Inc. The collection of the two companies, which first collaborated in November of last year, will include a logoed black t-shirt, fleece hoodie and […]

The International Apparel Federation (IAF), with its mission to unite all stakeholders of the fashion and apparel industry globally to enable and promote smarter, stronger, more sustainable supply chains, is launching the 1st Digital Global Apparel Sourcing Expo 2020 for the ready-made garment industry […]

Mizuno, the global specialty sporting goods company, introduced today the latest footwear innovation, Mizuno Enerzy. After years of testing and development, this revolutionary footwear technology has been engineered to meet the performance demands of athletes across various sports disciplines. Aimed […]

French luxury conglomerate Kering has published a series of new targets to achieve a “net positive” impact on biodiversity by 2025. The targets include converting one million hectares of farms and rangelands in its supply chain into regenerative agriculture by 2025, and protecting an additional one […]

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