MySale’s online revenues increase 18 percent in H1

For the six months to December 31, 2016, MySale Group said that it continued focus on customer conversion and engagement, which led to the increase in active customer base of 19 percent and online revenue rise of 18 percent to 126.5 million Australian dollars (95.1 million dollars). Group revenue rose 6 percent to 136.1 million Australian dollars (102.3 million dollars).

“We are pleased with the strong start we have made to the year. Financially we have performed well and strategically have made good progress against our goals. We carry good momentum into the, historically stronger, second half of the year and have a number of exciting initiatives which will support our future growth,” said Carl Jackson, MySale’sChief Executive Officer in a statement.

Gross profit up 17 percent in H1

The company made strong progress in gross margins where a 270bp improvement drove a 17 percent uplift in gross profit to 38.4 million Australian dollars (28.8 million dollars). The company said, this strong trading performance combined with a carefully controlled cost base will result in underlying EBITDA double the prior year at circa 3 million Australian dollars (2.2 million dollars) for the half year which is ahead of the group’s expectations.

The group has also announced a strategic partnership with US online retailer gilt.com, part of the Hudson’s Bay Company and anticipates this collaboration to add significant product selection, in multiple categories, to its platform.

Picture:MySale.co.uk