Patrizia Pepe SS 2012 Campaign by Mert & Marcus
Feb 1, 2012
Women's wear
For its new advertising campaign, Patrizia Pepe renews its collaboration with Mert & Marcus. The two maestros of glamour photography immortalize the brand’s SS ’12 collection within an ambience of hazy luxury and pungent sensuality, exploiting the interiors of the renowned Sera of London boutique and the exquisite face and figure of model Edita Vilkeviciute. She evokes an independent-minded traveler with a soul drawn to both luxury and wildness. The exquisite clothes and the sophisticated setting create a seductive interplay of contrasts between summery escapism and metropolitan glamour.