Esprit wants to be an iconic brand again. While still the third favorite fashion retailer in its home country, Germany, where it registers an impressive 87 percent brand awareness, things don’t look so bright elsewhere and the company has been continuously reporting revenue decline. In a presentation […]

Promises are great. If they are kept. Swedish fashion giant H&M promised on 23rd November 2013, five years ago after the collapse of the Rana Plaza building, in its “Roadmap towards a fair living wage” to have “pay structures in place to pay a fair living wage by 2018” to all its workers globally (at […]

Digital Brands Group, the Los Angeles-based curated group of digital-first lifestyle brands, has launched its first ever round of international fundraising with a campaign on UK-based crowdfunding platform, Crowdcube. The fundraising is aimed to secure additional funds to accelerate the group’s continued […]

Glamour, the fashion and beauty magazine popular with young women, is ditching its monthly print editions and embracing the online revolution, its chief editor and publishers Conde Nast announced Tuesday. As Conde Nast navigates choppy waters for print media, Glamour's 37-year-old editor-in-chief Samantha […]

American footwear company Toms got famous for its “one for one” campaign: for every pair of shoes sold, another one is donated to a child in need. Now, it is set to expand its charitable initiatives. In an interview on yesterday’s The Tonight Show with Jimmy Fallon, founder Blake Mycoskie said: “tonight […]

Marchon Eyewear is on fire, indeed. Following a series of license renewals and portfolio expansions, the American company has scored a long-term deal to manufacture and distribute glasses for Victoria Beckham worldwide. Read more: Interview -- Marchon Eyewear: exceeding objectives and expanding licenses […]

Morocco - After years of public scrutiny, it seems as if the fast fashion sector is finally beginning to shift its attention towards the issue of sustainability. No longer restricted to fashion company boardrooms, awareness surrounding sustainability has started to trickle down into the production line, […]

Michael Kors might be a billion dollar business, but he's continuing his race further to the top by targeting Chinese tourists. The designer and business mogul is using WeChat, a popular app across China, to market towards Chinese shoppers coming to the U.S. So far, it has worked to drive sales. Beginning […]

Influencer marketing is bound to become more transparent. At least that’s what most marketers and consumers believe, according to a survey with 1,173 marketing specialists and 500 adults aged 18-34 in the UK and US. Conducted online by Influencer Intelligence in association with Econsultancy, the survey […]

New York - Wall Street analysts expect Francesca’s Holdings Corp (NASDAQ:FRAN) to announce sales of 105.15 million dollars for the current fiscal quarter, Zacks Investment Research reports. Two analysts have provided sales estimates for Francesca’s’ earnings within a range of 104.80 million dollars […]

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