California Market Center to launch new trade show format Label Array

California Market Center (CMC) just announced its plans to launch Label Array as a new trade show format. The new platform will debut on March 12-14 at the Los Angeles Fashion market for Fall 2018 collections.

Label Array will show off CMC's temporary exhibitors including premium women's and lifestyle collections. The format will present to retailers an elevated brand election and trade show environment. Label Array will also have a different floor plan that doesn't include booth walls for a more open concept. The show floor will encourage interaction as well as easy navigation throughout the trade fair.

The show will take place at the Penthouse at CMC in downtown Los Angeles. The environment includes pop-up art installations, amenities, and workshops for buyers and retailers to interact with throughout the show. The new addition is a way for the CMC-Brookfield management team to improve and provide a trade show that engages the fashion community as well as help networking throughout the city. With the new show debuting this upcoming March, CMC is furthering its status as a fashion hub for creatives and entrepreneurs in the industry.