NuOrder launches Online Trade Show platform

B2B ecommerce NuOrder just announced the availability of its Online Trade Show platform. The platform is now available to all brands after receiving positive feedback from participating brands in the Agenda Show.

According to Business Wire, five hundred brands and thousands of retailers participated in the Online Trade Show pilot which resulted in generating 15,000 new leads for participating brands. "Just over a month after the Agenda Show, more than 20 retailers have reached out to us via the Online Trade Show platform,” Eveline Morel, owner of Emblem Showroom, a full-service fashion showroom for emerging designers, told the publication. “This came as a big surprise – we are now expecting relationships from Online Trade Show to drive thousands of dollars in new business. Based on this success, we’ve decided to integrate NuOrder year-round."

Online Trade Show works by allowing buyers to browse brand efficiently. Buyers will be able to use the platform to search by category, similar brands, tags, and more options in order to optimize accessible buying. The online strategy is meant to help sales ultimately grow. As reported by Business Wire, a recent survey conducted by NuORDER and Regina Corso Consulting shows results that 58 percent of brands plan to increase spending on technology for ordering tools, mobile, and digital catalogs. With the launch of Online Trade Show, available now through NuOrder.com, brands are now able to transact directly with buyers online.