LA Original pop-up project spotlights creatives of Los Angeles

Los Angeles - Since Eric Garcetti took office as the mayor for Los Angeles, starting LA Original was always a main priority. What first started out as an idea has now taken full form in Los Angeles as a creative project spotlighting and supporting L.A.'s creative economy. Dubbed LA Original, the initiative for the Mayor's Fund for Los Angeles in collaboration with the Mayor's Office of Economic Development has worked to bring together over 20 local artists, makers, and manufacturers for this line. Brands involved in the making of LA Original include Clare V, Cisco Home, Hedley and Bennett, Sisters of Los Angeles, and more. "L.A. is the creative capital of the world. No other place can match the breadth and diversity of creativity across industries that you find in L.A. — from arts and entertainment, to science and technology," Garcetti told FashionUnited.