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SS17 Essential Menswear Print Directions

By FashionUnited

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Fashion

Trendstop's catwalk team brings you the latest print trends that will be making an impact for SS17. Accurately curated and inspirational seasonal reports evaluate each individual trends commercial value and having pinpointed the key print looks from the runways, Trendstop's experts can reveal the trends that will grow and develop into SS17 and beyond.

This week, FashionUnited Readers get an exclusive preview into three essential menswear print trends from our Spring Summer 2017 forecast. Recon Blocking, By Tokyo and Hazy Days demonstrate the latest effects, techniques and fabrications that are offering a fresh and forward alternative to color-blocking. Modern graphic touches, statement shading and plays with placement and scale reenergize geometric blockings while retaining longevity over coming seasons.

Recon Blocking

SS17's playful cut and paste effects offer a fresh approach to blocking. Stripes and geos with unconventional placements and plays on scale lend a lighthearted look to sporty applications. Color, texture and print contrasts are layered for extra impact.

By Tokyo

Asian inspired aesthetics emerge strongly for menswear this spring. Eastern symbols, exotic bird motifs and embroidery have a luxurious appeal in lightweight silky fabrications. Bold color pops and flowing graphic lines modernizes traditional print techniques.

Hazy Days

Ombre effects lend a hazy feel to SS17 menswear. Cool blues and rich purples fade and blur across casual and outerwear applications, offering a laidback alternative to blocking. Transitioning contrast prints and patterns have statement appeal.

Exclusive Offer

FashionUnited readers can get a get a taste of Trendstop's expertly curated reports with a free copy of the SS16 Men's Print Forecast, featuring the most commercially relevant collections, inspirational imagery and latest applications. Simply click here to receive your complimentary report.

Trendstop.com is one of the world's leading trend forecasting agencies for fashion and creative professionals, renowned for its insightful trend analysis and forecasts. Clients include H&M, Primark, Forever21, Zalando, Geox, Evisu, Hugo Boss, L'Oreal and MTV.

Images courtesy of Trendstop, left to right: Etudes Studio, Junya Watanabe, Christopher Shannon, Louis Vuitton, Zeng Fengfei, Xander Zhou, Katie Eary, Fendi and Versace all Spring Summer 2016.


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