- Dale Arden Chong |
Of all the streetwear brands there are on the market, no one does it quite like Supreme. This time, the brand is collaborating with luxury designer Jean Paul Gaultier for its next collection. The New York-based skate and street brand, which boasts a regular occurrence of lines out the door and around the block, took to Instagram to make the announcement of its latest partnership. In addition, the brand resells for over 12 times to original retail price on Supreme-branded items such as hoodies, skateboards, hats, stickers, or pens.
Though Supreme has had the occasional collaboration in the past, this is the latest in a handful of high-end designers, the most recent being with Louis Vuitton. The iconic French designer has been known for his gender-bending avant-garde designs, going against the grain of the industry since his earlier years. As a skate and street company that has created its brand based on the idea of not conforming to the norm, this partnership with Jean Paul Gaultier seems to be a natural one.
The Supreme x Jean Paul Gaultier collection is expected to drop in stores and online on April 11, as reported by Hypebeast.