Stone Island to open Los Angeles flagship

Los Angeles - Stone Island is set to open a boutique in Venice this year. The company has recently unveiled plans to move forward with retail locations.

This plan includes a flagship in Los Angeles that will occupy 5,382 square feet. “This is not only our biggest store but also the most beautiful,” Carlo Rivetti, president of Sportswear Co., parent firm of Stone Island, told WWD. “Since we opened last summer, we can say that it has been working really well, exceeding our expectations.” The store will carry the brand's newest collections as well as hold an exhibition space dedicated to Stone Island's heritage.

The store's aesthetic will also reflect the brand's modern designs. The store will have displays including high-tech materials including aluminum, industrial felt, fiberglass, and more according to the publication. As the brand currently is available in various retailers in the U.S., this store will serve as one of the label's core standalone shops.