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Nicole Richie announces first pop-up of House of Harlow 1960

By Sara Ehlers

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Retail

Nicole Richie recently announced that her line House of Harlow 1960 will be opening a pop-up shop next month. The temporary boutique is set to open on July 3 at the Grove in Los Angeles.

The actress-turned-designer will be opening her first retail pop-up for House of Harlow 1960. The temporary shop will occupy a 935-square-foot space with neighboring stores Nike Town and Kiehl’s. House of Harlow 1960 is known for its luxury jewelry as well as high-quality pieces. The pop-up will feature exclusive pieces for local Los Angeles shoppers. These apparel items include dresses, jackets, tops, jewelry, sunglasses, and other various accessories. The new shop will also offer vintage, bohemian clothes curated by the creative designer herself. Richie, known for her boho chic style, wanted to create a lifestyle brand for House of Harlow 1960. “I want you to walk into our world and just understand what I’m trying to say,” Richie told WWD. Prices for the famed brand range from 24 to 900 dollars varying by collection.

Richie has been spotted at the Grove filming for her newest show “Candidly Nicole” earlier this summer. Her return includes the opening of the first-ever House of Harlow 1960 pop-up. The brand debuted its first season collection in 2010. The brand is most notable for its extensive and intricate jewelry pieces. The label is available at several retailers throughout the country including Neiman Marcus, Nordstrom, and Bergdorf Goodman. Reps have declined to comment on sales figures, but Business Insider reported that the House of Harlow 1960 line has an estimated net worth of 2 million dollars.

Aside from House of Harlow 1960, Richie also is known for her other clothing lines such as “Winter Kate.” She also has won recognition as “Entrepreneur of the Year” in recent years. The designer gained celebrity status from her reality show “The Simple Life,” and since then has turned used that stardom to become a fashion icon. Besides working on House of Harlow 1960, Richie currently is working on her second season of “Candidly Nicole.”

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