Everlane news and archive

Shein confirms acquisition of majority stake in Everlane

Speculation over Shein's reported acquisition of a majority stake in American clothing brand Everlane has seemingly been confirmed. According to an internal email seen by Vogue Business from Everlane to its employees, it appears the deal is going ahead, corroborating reports of the acquisition that began circulating earlier this month. Shein is...

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Business

Shein reportedly acquiring Everlane in 100 million dollar deal

Online fast fashion giant Shein is set to acquire US apparel brand Everlane from majority owner L Catterton in a deal valuing the retailer at approximately 100 million dollars, according to a report by Puck News published on Sunday, citing sources familiar with the transaction. Reuters also reported the development, citing the Puck News article....

Schools

Fashion brand Everlane partners with Laufey Foundation to support music education

US apparel brand Everlane has launched a limited-edition capsule with Grammy-winning artist Laufey in support of The Laufey Foundation, her non-profit focused on expanding access to youth music and orchestral programs worldwide. The Everlane x The Laufey Foundation Collection includes four pieces—a cropped sweatshirt, full-zip hoodie, wide-leg...

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Retail

Retail reckoning: CaaStle, Hudson’s Bay, and Forever 21 lead grim wave of 2025 liquidations

The first half of 2025 has been marred by an increasing number of retailers and their partners descending into bankruptcy, and ultimately liquidation, as the market continues to grapple with waning consumer confidence and heightened competition. From Forever 21 to Hudson’s Bay, we explore some of the most notable bankruptcies of the year so far,...

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Fashion

Evaluating the sustainability efforts of 5 leading denim brands

Jeans are a mainstay of holiday shopping gift lists but denim has traditionally always been top of the list of the most polluting and wasteful fashion sectors. With over 1 billion pairs of jeans sold annually, in an intensely competitive market, it can be difficult to know where to start as a sustainably-minded shopper. FashionUnited chose five...

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Business

Gordon Brothers loans 25 million dollars to Everlane to support growth

Global advisory firm Gordon Brothers has announced that it has provided American clothing retailer Everlane with a 25 million dollar term loan secured by the brand and its working capital assets. In a release, the company said the brand would use the loan to support “over a decade of continued growth”. Speaking on the agreement, Tobias Nanda,...

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Report

Everlane taps Andrea O’Donnell as new CEO

US fashion brand Everlane has reportedly hired a new CEO as current chief and founder Michael Preysman prepares to step down from the position. Andrea O’Donnell has been appointed to the helm of the company, WWD reports, while outgoing CEO Preysman will become executive chair. Preysman told WWD that growing Everlane was a “two-person job” and...

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Report

Everlane taps Nike exec as first chief marketing officer

US clothing retailer Everlane has announced the appointment of Nike exec Sophie Bambuck as the company’s first chief marketing officer. In her new position, Bambuck is tasked with leading the marketing and creative organization overseeing the strategic direction of the San Francisco-based brand. Her first priority will be to focus on scaling...

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Business

Everlane lays off 42 workers as COVID-19 pandemic affects sales

Everlane has laid off a high number of workers as retailers across the fashion industry cope with a harsh economic state. Though it is not clear how many workers have been let go, WWD reports that "several hundred" workers were affected. A twitter account called Everlane Union has been chronicling the events. On March 27, the account posted:...

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Fashion

Everlane donates Human collection profits to Feed America

The fashion industry is striking back at the coronavirus. While retailers globally are facing the effects of the current pandemic in store closures and economic upheaval, brands are still finding ways to join the effort in repairing damages. Everlane has just announced that it will donate all profits from its 100 Percent Human collection to...

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Fashion |INTERVIEW

Producer for Madewell, Everlane takes us inside the sustainable silk industry

Naturally-derived materials don’t inherently lead to eco-consciously produced fashion. The acts of processing fibers into fabrics can often have side effects that harm the environment due chemical nutrition that increases outputs, synthetic poisons used to control pests, damage to land with heavy machinery, high energy consumption and high...

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Fashion

Everlane expands into activewear with sustainable leggings

Everlane is getting into the sustainable activewear game with its latest launch: the Perform Legging. According to an announcement from the brand, Everlane aimed to make a high-quality legging at an affordable price. While most leggings average at 100 USD per pair, the direct-to-consumer brand’s newest product retails for 58 USD. Everlane's...