Face Masks news and archive

Industry implores Administration to provide longer-lasting tariff exemptions on essential PPE

The American Apparel & Footwear Association responded to this afternoon’s announcement that the U.S. Trade Representative will adopt an interim extension of exclusions on Section 301 tariffs on U.S. imports of “certain medical-care products.” Many types of personal protective equipment (PPE), such as face masks, have been set to expire on Sept....

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AAFA applauds tariff relief on crucial PPE product

American Apparel & Footwear Association president and CEO Steve Lamar welcomed today's announcement by the Office of the United States Trade Representative (USTR), extending tariff exclusions for imports of Personal Protective Equipment (PPE): "We are thrilled that the Biden Administration has taken action to extend the Section 301 exclusions...

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Apparel and footwear industry welcomes Biden mask mandate

American Apparel & Footwear Association President and CEO Steve Lamar welcomed President Joseph Biden’s move to strengthen the federal face mask response to mitigate COVID-19. Lamar went further to suggest that Governors and Mayors around the country should follow the President’s lead. “It has become clear that face masks and coverings play an...

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Business

Wolford reports strong first half-year despite Covid-19

Skinwear and hosiery specialist Wolford has reported that while its sales were “strongly marked” by the impacts of Covid-19 it still had a strong first half-year. The first six months of the current fiscal year, May to December 2020, Wolford reports that it generated sales of 48.17 million euros, a drop in revenue of about 20 percent compared to...

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Fashion

BFC and CFDA team up to launch designer face masks

The British Fashion Council (BFC) and the Council of Fashion Designers of America (CFDA) have teamed up to launch the ‘Great Global Designer Face Coverings’ campaign. The two fashion councils are collaborating with Bag of Ethics, who will manufacture and retail internationally the sustainable and reusable non-medical faces, designed by three...

Podcast

Store Employees are on the Frontline

"Retail chains seem to forget that their employees are under enormous pressure to stay healthy, to work and to provide exceptional service as well. Before Covid-19, we already saw an increase of customer entitlement, now there is an extra layer: they don't want to be forced to wear a facemask or to social distance," says Christopher Lacy, former...

Fashion

Face Masks are the New IT Bag

Understanding larger social and economic trends is an important part of the design process in fashion. These larger trends have a downstream effect on color, silhouette and texture from season to season. And so fashion designers and merchandisers work with their teams, and with external agencies, often a full year out, to determine how these...

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Podcast

Fashion Trends During a Pandemic

As with many fashion trends, what once served a utility, such as a jacket lapel, a riveted pocket or an upturned shirt collar, is now simply a preferred style without connection to function. During flu season, face masks were the polite society norm in Asia. Now, most of the rest of the world has accepted face masks and therefore they will...

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Fashion

Accel Lifestyle founder Megan Eddings and designer Mark Zunino auction off custom masks for charity

Accel Lifestyle founder and CEO Megan Eddings and designer Mark Zunino will auction off two custom face masks in celebration of their recent collaboration with a virtual “Meet the Makers” event. Hosted via Instagram, Eddings and Zunino will sit down for a chat to discuss topics from what it is like designing for celebrities to successfully...

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Fashion

Burberry launches designer face masks in signature check design

British luxury label Burberry has taken its first foray into face mask fashion with the launch of a designer 90 pound reusable face covering. The masks, available exclusively online, are made using excess fabric and come in the brand’s iconic vintage check design in either archive beige or pale blue, with additional styles to be launched in...

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Fashion

Fashion brands turn to face masks for charity drives

For many years the humble T-shirt was a brand or retailer’s go-to when doing a charity campaign, it was the perfect plain canvas to emblazon with slogans and prints to raise vital funds, in the era of the coronavirus pandemic, brands have turned to making face masks, to stop the spread as well as make charity donations. With new Government...

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Apparel and Footwear industry calls for consistent, national face mask guidelines

In a letter to President Donald J. Trump, the American Apparel & Footwear Association requested that the administration institute federal face mask guidelines to assist retail stores as the country continues efforts to safely reopen. Versions of the letter were also sent to the heads of the National Governors Association, National Association of...