Italian fashion brand Moncler Grenoble is heading to the US for its next outdoor immersive showcase. The brand will showcase its autumn/winter 2026 collection in Aspen, Colorado, on January 31, 2026, to mark Moncler Grenoble’s first American ski destination show for the brand. The move follows Moncler Grenoble previously holding alpine...
Aug 1, 2025
Italian sportswear brand Ellesse, owned by British sports, outdoor and lifestyle group Pentland Brands, is returning to the US with a new licensing agreement, with a focus on the brand’s tennis and ski collections. Pentland Brands has signed a long-term licensing partnership with The Iconic Brand Corporation (TIBC), a new company spearheaded by...
Jul 10, 2025
J.Crew has become the official lifestyle apparel partner for US Ski & Snowboard, as it signs the first partnership of its kind to collaborate on the development of exclusive product lines, high-profile campaigns with top American athletes, and initiatives that uplift the wider ski community. Embarking on a three-year partnership, J.Crew's...
Mar 20, 2025
Fashion and lifestyle brand Guess has unveiled three takeovers at skiing destinations across Europe following the rollout of its Guess-branded luxury beach clubs. Guess has teamed up with its eyewear partner Marcolin, fragrance producer Interparfums, and watch partner Sequel to launch three luxurious winter wonderland branded takeovers at the...
Jan 2, 2024
Luxury skiwear fashion brand Perfect Moment is launching a rental offering powered by My Wardrobe HQ. Launching today, September 11, the rental offering will help new and existing customers take a more conscious approach to their ski apparel at a more accessible price point. The rental edit is available via the Perfect Moment website and offers...
Sep 11, 2023
Balmain’s creative director Olivier Rousteing is putting haute couture into skiwear with a collaboration with heritage Alpine brand Rossignol. The limited-edition Balmain + Rossignol collection features clothing and equipment for both on and off the pistes. Such as skiwear from jumpsuits to jackets, knitwear, ski boots, helmets, hats and even...
Oct 18, 2021
One thing was made clear at this month’s Ispo Munich 2019 fair: The sportswear industry is getting serious about sustainability, and more and more brands are pushing the hot topic to the top of their agenda. Snow chaos at the beginning of the fair Taking place between 3-6 February, Ispo Munich offered exhibitors and visitors the best of winter...
Feb 15, 2019
The Bogner brand has stood for sport, fashion and luxury since 1932. It cannot be separated from its owners, Willy and Sonia Bogner, who have positioned Bogner for success all over the world. Now, for the first time in the family-owned company’s history, an outsider has taken leadership within the company. Alexander Wirth was appointed CEO in...
Apr 4, 2017