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Fashion

Bloomingdale's to launch Bodymetrics for denim shoppers

Bloomingdale's is to launch Bodymetrics, the body-mapping technology, in its California Palo Alto location to help consumers find their perfect jeans.Bodymetrics' Sizing Pod utilizes 3D body scanning technology to calculate a shopper's size and shape. Shoppers step into a private 'Bodymetrics Pod' at Bloomingdale's where their body is carefully...

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