Polo news and archive

Item of the week: the knit polo

What it is: While the knitted polo may seem like a more recent evolution of the standard polo shirt, its roots actually lie in the 1950s, where the classic shirt initially garnered traction. Also sometimes referred to as a ‘sweater polo’, the shirt was first popularised by Italian designers and later seeped into the wardrobes of the American...

Fashion

U.S Polo Association launches new sustainability initiative

U.S. Polo Assn., the official brand for the United States Polo Association (USPA), has launched a new sustainability initiative. USPA Life, the brand’s long-term sustainability program, will include sustainable polo shirts for men, women, and kids, denim made from recycled water bottles, recycled packaging for products, and high quality recycled...

Fashion

Ralph Lauren launches polo design competition for Covid-19 relief

Ralph Lauren has created its first-ever polo design competition to contribute to Covid-19 relief efforts. The “Polo Project: Design for Good” encourages people to “get inspired by the hope and optimism of the world” and create an original design for a polo shirt. 10 finalists, chosen by the company’s women’s and men’s design teams, will be...

Management |ANALYSIS Featured

140 million in savings - what lies behind Ralph Lauren's ‘Way Forward Plan’

The announcement of the closure of Ralph Lauren’s flagship store in New York has shaken the fashion industry inside out. Market experts, however, praise the move, highlighting that this is just one of the many measures designed to save the company 140 million dollars in annualised expenses. Earlier this week, the preppy fashion label announced...

Fashion

Ralph Lauren introduces the next step in wearable tech: the Polo

Ralph Lauren is set to unveil its latest foray into the world of wearable tech today during the opening day of the US Open: the Polo Tech Shirt, highlighting the debut of the global sporting event being used as a platform to launch a collection of wearable products. The new Polo has sensors knitted into the core of the shirt which read its...