Articles by Danielle Wightman-Stone
Danielle is a journalist based in London with over a decade of experience at FashionUnited, where she has been an editor since 2011. Her expertise lies in exploring the dynamic intersections of fashion, beauty, sports, and technology. Passionate about spotlighting emerging talent, Danielle also covers daily news, from launches to acquisitions, personnel changes and store openings, across the UK, US, and Canada.
Vivobarefoot partners with NFL star to drive barefoot awareness
British footwear brand Vivobarefoot, known as a leader in the barefoot (minimalist) shoe movement, has announced a partnership with NFL American football wide receiver Mack Hollins to champion barefoot education and “foot freedom”. The move marks Vivobarefoot’s first step into the world of professional sports as it looks to showcase how...
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Liverpool FC names Tommy Hilfiger as official global partner
American premium fashion and lifestyle brand Tommy Hilfiger is getting into football (soccer), after being named the official global partner for English Premier League team Liverpool FC to showcase a new “modern expression of club dressing”. The move marks Tommy Hilfiger’s first football club partnership and will see the preppy American brand...
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P448 unveils new concept store designed by Woody Yao
Italian luxury sneaker brand P448 has unveiled a new retail store concept in Shanghai, China, designed by acclaimed designer Woody Yao to invite “curiosity and discovery”. Located in Shanghai iapm Mall, the flagship store design has been exclusively conceived and designed by Yao, and embeds the P448 form language into every touchpoint, offering...
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Wolf & Badger marks 15th anniversary with 500 million US dollars in brand sales
Wolf & Badger, the global marketplace for independent ethical brands, which operates stores in London, New York City, and Los Angeles, celebrated its 15th anniversary in 2025 and rounded out the year by surpassing half a billion US dollars in cumulative sales for independent brands since its launch in 2010. In a statement, the independent...
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Tala reports 19 percent revenue growth
British activewear brand Tala, founded by influencer Grace Beverley, has reported a 19 percent growth in revenue to 19.8 million pounds, up from 16.8 million pounds the previous year. According to Tala’s Companies House filings for the year ending March 31, 2025, the record year-on-year growth was boosted by its own direct-to-consumer website...
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Marubeni acquires the Jacobson Group, owner of Gola
Japanese conglomerate Marubeni Corporation, which operates across various business sectors, including lifestyle, food, agriculture, chemicals, and energy, has acquired UK-based footwear brand owner Jacobson Group Limited, which owns heritage British trainer brand Gola, as it looks to form a lifestyle brand business platform. The acquisition...
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ATP is launching a global shopping destination for tennis fans
The ATP, the global governing body of men's professional tennis, is launching an online shopping destination this month, which aims to offer fans “all things tennis”. The e-commerce store is being launched in partnership with Levy Merchandising, known for delivering bespoke retail solutions across sports, entertainment, and venues, which was...
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Sporty & Rich CEO and managing director exits
David Obadia, global chief executive and managing director of lifestyle and activewear brand Sporty & Rich, has announced his departure after seven years with the company to “pursue new projects”. Since joining the company in 2018, Obadia has been responsible for overseeing design, collection development and production, as well as distribution,...
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Zanieri takes control of Everlert and plots international expansion
Italian luxury apparel and knitwear company Zanieri, known for its menswear cashmere and wool products, has acquired control of Everlert, Inc. (EVLI), a diversified holding and strategic advisory firm that focuses on identifying, acquiring, and enhancing growth-oriented businesses with long-term value potential. In a statement, Zanieri said the...
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Fabletics unveils first-ever athlete-curated collection with Ja’marr Chase
American activewear brand Fabletics, known for its subscription model featuring more than 2 million members, has launched its inaugural collection with American football star and Cincinnati’s wide receiver, Ja’Marr Chase, who became the brand’s first professional athlete ambassador in September 2025. Chase, who was sponsored by Nike, has been...
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