Articles by Jule Scott
German Environmental Aid files lawsuit against Adidas
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Adidas has just suffered a defeat in a trademark case with the US brand Thom Browne, and now the Herzogenaurach-based sportswear manufacturer may soon be back in court. The German Environmental Aid (DUH) has filed a lawsuit against Adidas AG at the Nuremberg-Fürth Regional Court, the association announced on Monday. The reason for the lawsuit is...
After scandal in Italy: Dior strengthens its own production capacities
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Following a scandal involving suppliers in Italy, the French luxury house Dior wants to take over a larger part of its own production chain. According to a report from industry magazine WWD, the company has announced the creation of a new industrial department, which will aim to strengthen production capacities in the long term and ensure the...
Peter Do resigns as creative director of Helmut Lang
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Helmut Lang and its creative director, Peter Do, are going their separate ways after less than two years, according to various media reports, including WWD. Summary • Peter Do's departure as Helmut Lang's creative director after less than two years ends another attempt to revive the brand. • Do's collections, despite archival influences, failed...
Lennart Bernhoft becomes new COO of Global Fashion Agenda
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The Global Fashion Agenda (GFA) has appointed Lennart Bernhoft as its new chief operating officer (COO), the non-profit organisation announced on Tuesday. Bernhoft, who participated in the first Copenhagen Fashion Summit organised by the GFA, in 2009, described his appointment as "a full-circle moment." In his new role, Bernhoft will work with...
SS25 on social media: Is less really more?
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Amidst the economic turbulence of the luxury sector, it was not the seemingly endless creative director changes or Alessandro Michele’s Valentino debut that drove SS25. Instead, brands and their marketing departments were faced with the challenge of either becoming creative with fewer resources or questioning established rules. Alongside these...
German footwear retailer Deichmann acquires Esprit's brand rights for shoes
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For weeks, rumors have been circulating that Deichmann is interested in the Esprit shoe brand rights. Now the takeover has become reality. Deichmann has acquired Esprit's brand rights for shoes, the shoe retailer confirmed to FashionUnited on Tuesday. This means that Deichmann will acquire Esprit's shoe brand rights in Europe and the United...
Salomon hires global PR & communications director at Chanel
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Salomon has a new head of PR and Communications. The French sportswear company has appointed Anne-Laure Nicod as global PR & communications director , Salomon announced on Friday. In her new role, which she will be based at the company’s headquarters in Annecy, France, Nicod will lead Salomon’s global communications efforts. Nicod succeeds Tim...
Fabletics expands into Austrian retail
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Sportswear brand Fabletics is coming to Austria and will be available in regional retail stores for the first time from October, the company announced on Thursday. The California-based brand is entering the Austrian retail market with the sports retail company Gigasport. To kick off the new partnership between Fabletics and Gigasport, the...
SS25 Street Style: Teddy bears, leopards and suede in Paris
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It will be some time before the looks from the recently concluded Paris Fashion Week for SS25 hit the streets. However, that's no reason to immediately avert your gaze from the French capital after the end of fashion month. While the runways showcased summery dreams of the future, show guests offered autumnal brilliance and plenty of inspiration...
From H&M game changer to Elho ‘re-founder’: Donald Schneider's creative masterplan
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Even a brief glance at the vita of Donald Schneider, founder and creative director of Donald Schneider Studio, reads like a chapter out of fashion history. The Swiss-born creative, who doesn’t quite identify with the title of an art director – a term that doesn’t come close to describing the breadth of his work – made his mark in New York in the...