Articles by FashionUnited Media
Knit-ted SS26: fluidity in form, fibre and feel
Life. It’s a constant movement; fluidity of the mind; being left undefined. It’s to keep becoming and never arrive. For SS26, Knit-ted is guided by these words. Not a classic mood board, but a poetic approach that invites openness and movement, both physically and mentally. Fluidity is the keyword: a collection that is not rigidly defined, but...
Fashion Partner ContentJul 10, 2025
Rethinking risk: Why NOS belongs in a retailer’s buying strategy
As customer behavior has been in flux for years and sell-through windows continue to shrink, Never Out of Stock (NOS) strategies are proving essential for fashion retailers looking to build resilience and safeguard margins during unpredictable seasons like Spring/Summer. A long-standing concept with renewed value NOS is not new. Many fashion...
BusinessPartner ContentJul 1, 2025
Superdry aims for relaunch with SS26 at Pitti Uomo: quality, preppy style, and vintage inspiration
The British brand Superdry chose the Florentine trade show Pitti Uomo to present its Spring/Summer 2026 collection. Founded in 2003, the brand returned to the Tuscan capital to showcase the next chapter for the label, which blends quality, preppy style, sustainability, English tailoring tradition, and a joyful appreciation for nature and...
Fashion Partner ContentJun 25, 2025
Top 3 swimwear styles for summer: Confidence and color
When BARTS dipped its toes into the swimwear world back in 2018, the move felt like a natural extension of the brand’s DNA. With roots in vibrant beach culture and a flair for functional fun, the collection was built around one sunny principle: swimwear should make you feel as good as you look. Fast forward to today, and the swimwear line has...
Fashion Partner ContentJun 23, 2025
LolaLiza stages cinematic brand experience for SS25 in the heart of Brussels
On May 14, Belgian fashion house LolaLiza presented its Spring/Summer 2025 collection, “Cinematic Summer,” transforming two iconic Brussels landmarks into a living, breathing film set. The immersive runway experience wove together fashion, cinema, and performance, inviting guests into a multisensory world that reflected the brand’s bold,...
Fashion Partner ContentJun 23, 2025
City light, spring mood: LolaLiza taps Romy Monteiro for a targeted Dutch capsule at Wehkamp
Belgian fashion brand LolaLiza has joined forces with Dutch actress and singer Romy Monteiro and leading e-commerce retailer Wehkamp to launch an exclusive capsule collection, marking a strategic push into the Dutch market following earlier local successes. The collaboration is a curated edit of LolaLiza’s ready-to-wear pieces, personally...
Fashion Partner ContentJun 16, 2025
Luxury meets life: Clothing that carries you through it all
Luxury fashion has long been associated with exclusivity, delicacy, and an occasional sense of impracticality. But today’s generation of working women is asking different questions: Can luxury keep up with my life? Can it empower me without slowing me down? Can it carry me through everything, from boardroom challenges to playground moments?...
Fashion Partner ContentJun 12, 2025
D-Lux Concept brings Palm Angels to the Benelux
Antwerp has long acted as a nerve center for directional fashion. From within this ecosystem operates D-Lux Concept, a luxury casualwear agency with a point of view. Founded in 2004 by Camille Vermue, the agency has built a reputation on focus rather than scale, selectively assembling a portfolio of international menswear and womenswear labels...
Fashion Partner ContentJun 12, 2025
More than add-ons: how My Jewellery gives accessories a leading role in wholesale
My Jewellery firmly positioned itself in recent years as a leading accessories brand with a direct connection to Gen Z. What began as a direct-to-consumer success formula has now grown into a hybrid strategy in which wholesale forms a crucial growth facilitator. In conversation with Thom Timmer, head of business development at My Jewellery, it...
Fashion Partner ContentJun 12, 2025
Future Snoops: The Real Cost of Sustainable Investment
The Real Cost of Sustainable Investment June 12 · 11am EDT (4pm BST) Future Snoops' new webinar series - Sustainability: No Filter - is your ticket to uncovering the hidden truths about sustainable design. Whether you're doubling down on recycled content or wondering what certification suits you best, these 30 mythbusting minutes reveal what...
Fashion Partner ContentJun 10, 2025