Articles by Partner
Partner Content is supplied directly by FashionUnited trusted partners and published in its original form, with occasional edits. These articles reflect the voice, vision, and expertise of the brands themselves.
How Chicago Protective Apparel Leveraged Lectra to Deliver Measurable Gains in Just Six Months
In high-hazard personal protective apparel, performance is non-negotiable. Manufacturers must balance uncompromising safety standards, complex product portfolios and growing demand, all while maintaining speed, quality and cost control. This is where Lectra—a global leader in industrial intelligence solutions—brings decisive value. By combining...
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Global growth for fashion brands via e-commerce marketplaces
If your fashion brand has established a strong presence in its home market, expanding internationally through e-commerce marketplaces can unlock significant growth opportunities. Platforms like Macy’s, Saks Fifth Avenue, ASOS and Zalando can connect your products with new customers, increasing brand visibility across global markets. However,...
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Why the creative industry is breaking down silos and what this demands of new talent
The boundaries between creative disciplines are rapidly blurring. Fashion, interior design, retail, hospitality, food, media, and events were long treated as separate industries. Today, however, we are seeing a shift towards integrated worlds where concept, experience, and identity take centre stage. A fashion brand is no longer just a...
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What The Devil Wears Prada Gets Right About Fashion Careers by Vogue College of Fashion
More than a fashion makeover, the character of Andy Sachs in The Devil Wears Prada offers a lasting lesson in professional fluency, one that still resonates with today’s fashion industry. When The Devil Wears Prada was released in 2006, audiences watched Andy Sachs change in plain sight as sensible sweaters gave way to Chanel boots and...
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Ukrainian fashion week announces SS27 dates
The 59th season of Ukrainian Fashion Week will take place in Kyiv from September 2 to 6, 2026. This season places a spotlight on craft and its contemporary reinterpretation by Ukrainian designers. Handwork and artisanal techniques emerge not as a tribute to tradition, but as a source of innovation and means of expressing identity, shaping a...
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A Fish Named Fred Grows Its Franchise Family With a New Store in Trelleborg Sweden
For entrepreneurs looking for a fresh, creative retail concept, inspiration can come from unexpected places. For Magnus Nilsson, it began with one unforgettable shirt in Amsterdam, a moment so eye-catching that it sparked the idea of bringing the brand to Sweden. After experiencing the brand’s energy at Fred’s own fundraising Party (for The Make...
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ISPO 2026 Box Office Launches as Anticipation Builds for a New Era of the Global Industry Gathering
Tickets for Ispo 2026 – the leading global trade fair for the sport, winter and outdoor industry – officially went on sale on 31st March, via the Ispo box office. An initial release of 3,000 early-bird Expo tickets are now available at €29, offering full access to the two-day exhibition (4 -5 November). Tickets to the Ispo Leaders’ Summit (3...
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AI can help fashion brands grow internationally, but only if it solves the right problems
AI is advancing faster than most ecommerce operating models can absorb. As brands expand internationally, many are layering AI tools onto fragmented systems, creating new points of complexity rather than resolving the underlying ones that directly impact conversion, cost and customer experience. The opportunity is not just applying AI, but...
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HVEG Brands Group achieves B Corp certification for three brands
HVEG Brands Group is taking a significant step in its ESG strategy. With the B Corp certification of Bamboo Basics, Brams Workwear and Maison de Paris, the group further embeds responsible business practices at the core of its organisation. The certification underscores the collective ambition to make a structural positive impact on people, the...
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The 4 Pillars of a Unified Commerce Technology Stack
Move beyond the limitations of omnichannel. Learn how a single, real-time foundation of data and systems can future-proof your retail operations. Building the Backbone: Essential Capabilities for Modern Retail The effectiveness of unified commerce relies on a fully integrated technology stack where every core function is native to a single...
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