Articles by Partner
Partner Content is supplied directly by FashionUnited trusted partners and published in its original form, with occasional edits. These articles reflect the voice, vision, and expertise of the brands themselves.
How to achieve scalable growth in a mature market
The global fashion market is nearing a critical inflection point. Organic growth is slowing, and future expansion will depend on redistributing market share rather than relying on natural gains. While the market is projected to grow from $867 billion in 2025 to $1.64 trillion by 2033, apparel—the largest segment—will only see modest annual...
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Armedangels Autumn 2026: Redesigned heritage, reengineered materials
With its autumn 2026 collection, Armedangels presents a range that consistently sharpens its brand profile. Radically minimalist silhouettes, natural colour palettes and strong key styles form the serene foundation of the season. Building on this, the collection introduces specific highlights through material innovations like DetoxDenim with...
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The end of the de minimis: How DDP simplifies cross-border compliance
In the worst-case scenario, shipments could even be seized by the authorities at the border and returned to the sender when documents aren’t correct and complete or when for example duties aren’t paid because of ignorance Alternatively, shoppers could find that their packages are being ‘held hostage’ until they themselves pay a fee they weren’t...
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Olymp: Nine decades of shirt pioneer Eberhard Bezner
Eberhard Bezner was born on December 31, 1935, in Stuttgart, Württemberg, as the only child of OLYMP founder Eugen Bezner and his wife Wilma (née Klaus). He grew up in Bietigheim and Ingersheim in the Ludwigsburg district. After completing his schooling in Bietigheim in 1950, he began a qualified apprenticeship in textile wholesale and retail in...
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America on demand: Unlock the US market with pay-as-you-sell e-commerce solution
For many successful fashion and lifestyle brands looking to grow their customer base, entering the US market is a key step in their international expansion strategy – whether it’s household names such as Gymshark or high-end brands like Sézane. But with the cost of setting up US logistics operations often prohibitively high, how can less...
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Why No-MOQ Supply Chains Are Reshaping the Future of Headwear Brands
Over the past three years, the market has seen an unmistakable shift. Independent designer labels and niche DTC collectives have entered the industry faster than many expected. Their energy is reshaping the landscape—yet the challenges they face are strikingly consistent. The Core Pain Points Facing Today’s Niche Fashion Brands For most emerging...
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Overcoming the ‘data deficit’: The key to sustainability in fashion logistics
From 2025 onwards, many large companies across Europe will have to comply with the Corporate Sustainability Reporting Directive (CSRD) (CSRD). This rule significantly expands the number of organisations required to report on environmental, social and governance (ESG) impacts, and introduces the requirement to align with the European...
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Olymp – Autumn 2026 collection report
The autumn edit 75 Years of OLYMP. And More to Come. The new collection creates hybrid worlds, bridging the gap between business and casualwear. It is clean, modern and confident. Which styles are key this autumn? This season, we are focusing on modern essentials that are taking centre stage. We have deliberately developed these key pieces to...
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YKK wins two ISPO Textrends Awards for circular-focused innovations
YKK has received two recognitions at the latest ISPO Textrends Awards, with its 3D Composite Puller named Best Product in the Accessories category and the NATULON Plus® Fiber Sourced™ zipper with Recycled PET Open Parts selected as a Top 5 product. The awards highlight materials and components expected to influence upcoming performance and...
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Marvelis – Collection report autumn/winter 2026
Autumn edit The Marvelis autumn/winter 2026 collection is guided by the theme: The Autumn Edit. At its core are identity, craftsmanship and an appreciation of local culture, interpreted for the modern day. The collection moves between traditional references and contemporary wearability. Half-timbered architecture, traditional orchards, and...
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