Carhartt WIP

Contact:
carhartt-wip.com United States
Established in 1994 by Edwin Faeh, Carhartt Work In Progress (WIP) develops its own collections based on original Carhartt workwear. The brand combines authentic adaptations of these robust American archetypes with a close engagement with the subcultures that have embraced them. In doing so, Carhartt WIP has placed itself in a new context and created its own classics.
The story began in 1989, when Faeh introduced distinctly American products to the European market. By the early 1990s, Carhartt's utilitarian aesthetic had been adopted by rappers, graffiti writers and skaters, and in 1996 Work In Progress acquired the license to manufacture outside the USA. The first London store opened in 1997, and today Carhartt WIP operates over 80 stores worldwide. Culture sits at the heart of the brand. Carhartt WIP has its own skate team, a music department and radio platform, and a range of in-house publications, including WIP magazine. Since 2010 it has collaborated with like-minded partners such as A.P.C., Converse, Fragment Design, Junya Watanabe, Nike, Underground Resistance and Motown. In 2025, the brand marked the 50th anniversary of the Active Jacket with a project unveiled at the Tate's South Tank in London.
Website:
carhartt-wip.com