Fashion for Good

Fashion is stuck in a pattern of ‘take-make-waste’, which causes devastating environmental impacts, not to mention huge economic losses. On average, we buy 60% more clothing than we did 15 years ago — but we keep each item only half as long. Plus, it is estimated that nearly 60% of all clothing produced ends up being burned or in landfills within one year of being made. It doesn’t need to be this way. The fashion industry can transform from the linear ‘take-make-waste’ model to a circular Good Fashion approach that is restorative and regenerative by design.

Fashion for Good is a global initiative to inspire change and drive the collective movement to make fashion a force for good. We work directly with the fashion industry to innovate towards solutions that are better for people and the planet, and empower behaviour change through our sustainable fashion Museum. Photo Credits: Fashion For Good