GARCIA

We Are Garcia Born in Italy and raised in The Netherlands. A jeanswear brand that brings real people together and builds connections that go beyond borders and genetic codes. We are here for families, for friends, for anyone who feels an affinity for relationships because we believe life is better, together. Our roots It’s 1972 and somewhere deep in the hills of Urbania - Italy - lies The Valley of Jeans. In this remote little place, where denim was once crafted for the entire world, Maurizio and Isabella Garcia decide to build a business and a life together. In 1977, a Dutchman named Martin Kouwenberg began importing their jeans. Their shared passion for jeans started a friendship, which turned into a partnership and eventually created Garcia. A brand born in Italy and raised in The Netherlands. Life is all about making new connections. When you share a real connection and a common passion, you become one family.

Better together Garcia is part of the JOG Group: a fast-growing, international fashion company that consists of three brands. Jeans Centre: A multi-channel denim fashion retailer with over 90 stores in the Netherlands. Garcia: A casual jeanswear brand for the whole family with points of sale in 32 countries through 2165 clients. CHASIN’: A performance jeans brand for men with brand stores in the Netherlands, points of sale in the Benelux and DACH region, and active in more than 20 European countries through marketplaces. The JOG Group has ambitious international growth goals and strives to become a leading player by focusing on quality and customer orientation. The teams within the JOG Group work every day towards the shared ambition of strengthening and expanding their brands internationally. CSR Our ‘Family Values- Then, Now & Forever’-program reinforces GARCIA’s commitment to do better. To minimize our environmental footprint & create great clothing for families. We know we have a lot more to do, but our journey so far has brought us positive change and great steps forward. We will continue and do better every day. That is our commitment towards the environment and towards future generations. The following 4 goals are aimed at achieving this commitment: • 20% of our profit goes to The Garcia Foundation, which supports the well-being of children in South Africa and our production regions. • With the Green Deal Circular Denim initiative we committed to making 3 million denim garments that contain more than 20% post-consumer recycled cotton. We also have the goal to only use viscose from LENZING. • As from 2025: Transparency first with our Digital Product Passport. Discover the origin of every product on our website. • Based on the Amfori BSCI code of conduct, we committed to work with suppliers who share our family values. Wholesale GARCIA BV Van Hennaertweg 8 2952 CA Alblasserdam The Netherlands Photo credit: GARCIA