Impulso

The birth of the brand is linked to the history of Maglificio Liliana, a solid business reality on the market for over 50 years. It was in fact the distant 1969 when, thanks to Egidio Lorenzoni and his wife Liliana, the company opened its doors in Montichiari (Brescia), with a handicraft production that immediately received great success thanks to the care and passion with which the garments were made.

Today the kids Andrea, Elisa and Monica have gathered and treasured a legacy that combines passion and the finest exercise. Thanks to them, the Impulso brand was born, initially as a collection of knitwear inspired by the nautical world and later evolved into a total look no longer reserved exclusively for those who love the sea but designed to dress contemporary men on every occasion. The Impulse line is made using a wide and articulated range of fabrics of high quality and technicality, aimed at combining warmth, comfort, style and functionality, features that can be found in items made with special yarns treated with Teflon™ fabric protector, that make the garments water repellent, thus ensuring a high level of protection against wind and rain, • in Thermocomfort garments, made with a special technique that allows to have pure cotton on the skin and mixed wool on the outside, in order to guarantee warmth and comfort at the same time. Impulso is a green company, indeed it reserves the maximum attention to the environment, avoiding the use of aggressive and harmful dyes, as well as meeting the energy needs of the facilities through renewable energy sources thanks to the 200 kW photovoltaic system. Photo credit: Impulso