King Louie

In 1981 we - Ann Berlips and George Cramer - started our company in Amsterdam. We knew each other from high school. Vintage clothing was our common interest and we soon had various addresses to buy beautiful vintage clothing. We sold these finds on the Amsterdam Noordermarkt and from 1983 also in our first Exota store in the Jordaan. In the 1980s, we introduced our first, own product: a black turtleneck sweater that was worn at the time with Levis 501 jeans. There was so much demand for black turtlenecks, we couldn't find enough vintage ones.

We have always found it important to develop clothing that makes people happy. Vintage inspired clothing with self-designed prints, very colorful and a good fit. In the 1990s, we moved with the Exota store to Hartenstraat in Amsterdam's Nine Streets, where we are still located today. For years we have been working with many retailers and our products are available in beautiful stores throughout Europe. We are happy with all our partners, including the various manufacturers who make the products. We think it is very important to serve the customer as well as possible and we are still working hard every day, together with our team, for this. Wholesale E: brands@exota.com Photo credit: King Louie