Les Néréides

Created in Nice in 1980 by Pascale and Enzo Amaddeo, Les Néréides firm offers unique designs of high-end costume jewellery. True family business, its names relates to Pascale’s grandfather, close friend of Magritte, the famous painter. Les Néréides are Goddesses of the Greek mythology. They are the daughters of the God Nereus (the old man of the sea). There are 50 of them and they enjoy this wonderful ability to reinvent themselves endlessly… like our pair of designers.

scale and Enzo Amaddeo met on the benches of the Academy of the Arts in Belgium in the seventies. They nourish their limitless creativity from inspiring trips, wandering in junk shops and flea markets, and the green surroundings of Picardy’s countryside. Drawing their inspiration from nature and the animals, they garnish their sketchbooks with enchanting and fantasy bestiaries, cosmopolitan landscapes and luxuriant vegetation. With Les Néréides, they develop a brand of jewellery boldly bucolic where flowers and animals are the heroes of refined designs. The history of the brand could not be written without including their four children, who are now all part of the life of the company. Today, this second generation of born-designers is taking over their talented parents. Pier Paolo Amaddeo is at the head of the Artistic Direction of Les Néréides where he maintains the feminine and sophisticated style where colors and poetic symbols stand out. His sister Bianca Amaddeo, in charge of the visual identity, has also implemented a store concept where an array of plants is blooming in an elegantly refined and pared down environment. Wholesale E: negoce@lesnereides.com Photo credit: Les Néréides