Miinto

We offer customers seamless access to the world’s best fashion brands, available at the world's best fashion boutiques. Miinto was founded in 2009 by school friends Konrad Kierklo and Mike Radoor as a way to get hold of brands and styles that they couldn’t get in their small home town in Denmark. And that simple idea has remained central to Miinto ever since: To connect fashion conscious consumers with the world’s best boutiques (and vice versa!).

We want brick and mortar boutiques to prosper in the digital age, and by partnering with us, we can ensure that they do. Unlike most other fashion platforms, we don’t have a warehouse. In fact, we don’t own any clothing at all. Instead, everything you find on Miinto comes from the 1300 boutiques we partner with. In return, these boutiques get their stock exposed to thousands of global visitors every single day, effectively providing them an important, lucrative new revenue stream at the click of a button.