NU-IN

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Founded in 2019 by a small group of friends who have worked in the fashion industry for a combined duration of 50+ years, nu-in grew from a desire to create a sustainable clothing brand, both fashion forward and affordable. nu-in is born out of necessity and with responsibility to protect our planet and its inhabitants. Having the lowest possible impact on the environment underpins every decision made. It’s simply a given.
Fashion. Sustainably Driven. Starting a sustainable fashion label that puts the planet before profit wasn’t a hard decision for us. It was common sense. Unlike the 2,700 litres of water it takes to produce one cotton shirt. We founded nu-in because we believe that if you wait for change, it won’t come. We’ve designed every part of our business around sustainability to show the fashion industry that it can be done; you can produce collections that people love using recycled and organic materials. Wholesale E: partnerships@nu-in.com Photo credit: NU - IN
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