Patagonia

Yvon Chouinard, professionnal rock climber, founded Patagonia in 1973. The sportwear brand mainly focused on high-end outdoor clothing is based in Ventura, California. Patagonia is beholden to public-benefit concerns alongside its profit motive. The company is part of many environmental movements, and its logo is the skyline of the Monte Fitz Roy in Patagonia.