Rich & Royal

THE COLLECTION Rich & Royal creates passionate fashion for self-confident, trend-conscious women who go through life in style, and who value high quality and modern looks. True to the philosophy of "live rich - act royal", Rich & Royal collections are characterised by their made-in-Europe high quality. They offer contemporary, trend-conscious styles that are both expressive and authentic. During development of the collection, particular importance is attached to the high quality of the materials and their perfect fit. Every year 4 collections are developed that are delivered to the retail market on 10 different dates tailored to suit a market need as self-contained theme & colour capsules. Rich & Royal has already established itself as a lifestyle brand and represents contemporary & fashionable outfits. Rich & Royal also reacts to the latest trends with seasonal flash programmes. In this way the company once again illustrates its feel for the latest trends in the fashion world. When it comes to production, the company is particularly proud of the associated sustainability and social standards. Almost the entire product range is MADE IN EUROPE. Italy and Portugal are the main production countries. Almost all the materials are acquired from France and Italy. Just a small part of the outerwear and leather products are manufactured in Turkey or the Far East.

ABOUT Rich & Royal looks back on an exciting and successful period. Meanwhile, the brand has permanently established itself in the Modern Woman Premium sector and is indispensable in the world of fashion. The products are exported from Germany to more than 15 countries. HOW IT ALL BEGAN... The story of the company behind Rich & Royal all began in 1986. That year, Peter Stupp founded the Peter Stupp Design Mode GmbH. Since then, the company headquarters have been based in Freiburg am Neckar, close to Stuttgart. In keeping with the family-business environment, his sons Denis and Patrick Stupp took over the company in 2002. Four years after joining into the family business, they saw a gap in the market high-quality, rock ‘n’ roll-oriented outfits and founded the Rich & Royal brand in 2006. In the beginning, both brothers started with one designer and eight agents. The company now employs a total of 150 employees and approx. 30 sales agents and expanded the head office from 500 m² to more than 5000 m². Contact wholesale is sales@richandroyal.de Photo credit: Rich & Royal