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Amsterdam Fashion Academy supports Ukraine through t-shirt collection

By Andrea Byrne

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Image: Courtesy of Amsterdam Fashion Academy

The Amsterdam Fashion Academy has set up a t-shirt collection in collaboration with fashion brands B-Spoken, Karl Lagerfeld and Tommy Hilfiger to raise money and to show its support for Ukraine following the Russian invasion.

Students from the Amsterdam Fashion Academy created a custom t-shirt collection, and all proceeds from the line will be donated to the Red Cross in Ukraine.

Image: Courtesy of Amsterdam Fashion Academy

Iris van Melsen at Permanent Clothing and other university teachers helped and guided the students in producing the collection using screen printing and other methods of production.

B-Spoken and Karl Lagerfeld donated clothing samples, and Tommy Hilfiger donated previously damaged t-shirts to the university.

Image: Courtesy of Amsterdam Fashion Academy

The t-shirts donated by Tommy Hilfiger were designed with a powerful illustration, and the words ‘No More War’ and the t-shirts contributed by Karl Lagerfeld were designed by a Ukrainian refugee with traditional Ukrainian decorative details.

The t-shirts were first presented at the event entitled ‘Fashion for Good Museum presents: Tips for a Sustainable Wardrobe’. They can now be purchased online via Amsterdam Fashion Academy’s website.

Image: Courtesy of Amsterdam Fashion Academy
Amsterdam Fashion Academy
Karl Lagerfeld
Tommy Hilfiger
Ukraine