Istituto Marangoni launches creative hub

Istituto Marangoni has launched a creative hub entitled ‘I’m Corporate Lab’ so that its 30,000 alumni and student community could provide tailored consultancy to companies.

‘I’m Corporate Lab’ was created with the intention to connect the fashion industry with the best talent in art, design and fashion. It has a database containing more than 23,000 profiles for market analysis, marketing and product testing.

The lab focuses on the following areas: employer branding and talent acquisition, development of specific capsule projects such as collections, research and marketing projects, global visibility co-branding projects and upskilling and reskilling training.

Brands including the Campari Group, Izmee and Triumph have partnered up with the university for the ‘I’m Corporate Lab’.

The ‘I’m Corporate Lab’ teams can provide the following tools for customers: art direction, capsule collections, custom business plans, marketing projects and social media strategic plans.

Additionally, the university’s lab also provides upskilling and reskilling programmes including masterclasses, personalised tutoring and workshops to meet the needs of the evolving industry.

Photo credit: Istituto Marangoni