LIM College to introduce BBA in 'The Business of Cannabis'

LIM College has announced the launch of a Bachelor of Business Administration (BBA) in 'The Business of Cannabis', making it the first higher education institution in the US that will offer a course on the business side of the cannabis industry.

Applications for the BBA are now being accepted as New York State approved the course. The degree will focus on the business side of the cannabis industry with both online and in-person formats being available.

The following modules will be included in the course: cannabis retailing, marketing, product development and regulatory issues.

Penelope Nam-Stephen, CCP for Community Growth Partners and former merchandising director for Burberry, said in a statement: "This program is very timely because the rapidly-evolving cannabis industry currently needs entry-level executives who will view the industry through a professional and business-oriented lens.

"Having a well-qualified pipeline of talent in this heavily regulated and fragmented industry will help us progress more efficiently. It is also a wonderful opportunity for people to enter the cannabis space through a conventional academic path.”

Michael P. Londrigan, chair of LIM’s business department, added: "Skills and experience in fashion marketing, retail, supply chain and distribution have always been adaptable across a broad spectrum of industries, and this is especially true in the cannabis industry."

Students who are accepted will start the BBA in autumn 2022.

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