Profile: The man behind the digital transition of LVMH and 24Sevres.com

PARIS Ian Rogers, like all Silicon Valley insiders, looks like an eternal teenager. Even when he is wearing a bespoke suit, this Indiana-born native continues to resemble a computer whiz kid, a hip-hop and punk rock aficionado, who travelled long distances to Ann Arbor so he could freely use his skateboard far away from the hostile looks of the people of Gosers, the small industrial town of 20,000 inhabitants where he was born. I was surprised to learn that Ian Rogers is over 40 years old. His tattoos show the smiling face of Sly Stone, the NeXT logo (the computer company founded by Steve Jobs in 1985) and the names of his two daughters. He stands out among the group of top executives of LVHM, and his CV does as well. In 1993, long before iTunes, he founded one of the first online music sites, totally dedicated to the work of the Beastie Boys. At the time, there were very few people who had heard of the “world wide web”.