CHIC

As a very large and influential fashion expo in Asia, CHIC has always been a quality comprehensive resource platform which has integrated various functions such as trade negotiation, channel development, resource integration, international cooperation, market inspection, trend release, cross-industry cooperation, capital connection, etc.

Since its establishment in 1993, CHIC has been constantly innovating based on the changes in the fashion industry and the market, growing together with Chinese fashion brands, and has been recognized as the promoter and witness of the development of international and Chinese fashion brands and the market. CHIC is the market entry platform for global fashion labels with its excellent promotion platform. CHIC Matching is one of the most efficient networking tools connecting with the right distribution partners.