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Nike Vision introduces the evolution of Max Optics lens technology
Every second counts. Nike Vision introduces its latest Max Optics lens technology that is engineered to fuel vision for athletes, giving clarity to see beyond the ordinary. The cutting-edge lens technology is designed to sharpen every detail and bring color to life. With enhanced clarity and color vividness, wearers stay focused and perform at...
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Nike announces leadership changes across key global regions
US sportswear company Nike has unveiled a series of executive transitions within its senior leadership team as the business seeks to accelerate its ‘Sport Offense’ strategy and streamline global operations. The changes affect leadership positions across Europe, Middle East and Africa (EMEA), Greater China, and Asia Pacific and Latin America...
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StockX’s predictions for 2026: Nike’s comeback and sports events dominate
The resale market for collectibles and sportswear experiences robust growth in 2025, fueled by standout releases and product innovations that boosted the secondary market. Resale marketplace StockX reported that nearly 200 brands, from industry leaders to independent labels, set new all-time annual sales records on its platform. The shift...
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