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Fred Perry x Kris Van Assche: Reinventing the Uniform of Youth
Fred Perry announces a new 13-piece capsule collection with Belgian designer Kris Van Assche, reimagining the codes of British heritage sportswear through the lens of contemporary tailoring. Titled Uniform of Youth, the collaboration launches globally on February 19, 2026. For Van Assche, former Artistic Director of Dior Homme and Berluti, Fred...
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Fred Perry and Palace unveil collaborative collection
Fred Perry and Palace have joined forces for a collaborative release that bridges British sportswear heritage with contemporary street culture. The partnership introduces a collection that places the Fred Perry Shirt at its core while expanding into complementary pieces that reflect both brands’ identities. Heritage Meets Street Culture The...
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Fred Perry introduces its first adaptive shirt
Japanese-owned British sports and fashion brand Fred Perry has launched its first-ever adaptive shirt to make its fashion more accessible. Based on the iconic Fred Perry ‘M3600’ classic twin tipped piece, the Adaptive Fred Perry Shirt has been crafted for increased ease of dressing by replacing the traditional buttons with two concealed magnetic...
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