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True Religion launches eyewear with FGX International
Fashion and lifestyle brand True Religion has signed a licensing deal with FGX International, an EssilorLuxottica company, to launch a new collection of men’s and women’s sunglasses and eyewear. As part of the partnership, FGX International will design, manufacture and distribute fashion sunglasses and eyewear inspired by True Religion’s “rich...
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True Religion focuses on two different collections in Europe
US denim brand True Religion will be represented in Europe by two distinct collections: the True Religion Europe Collection and the True Religion US Collection. This was announced in a press release from the brand. Founded in Los Angeles in 2002, True Religion is known for its horseshoe logo and guitar-playing Buddha. According to the press...
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True Religion accelerates retail expansion to drive growth
American casual lifestyle apparel and accessories brand True Religion has announced plans to open four new stores in the US this year, bringing its retail footprint to 61 stores, as it sets itself a near-term goal of reaching 150 stores in the region. The four new openings in 2026 will be in Indianapolis, Indiana; Brandon, Florida; Sacramento,...
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