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The North Face and eYe Junya Watanabe Man relaunch their collaboration
US outdoor brand The North Face has launched a new collaboration with eYe Junya Watanabe Man, the line from Japanese designer Junya Watanabe, according to a press release. The partnership returns internationally after its last release in 2017. The collection includes two pieces. The first is Junya Watanabe's reinterpretation of The North Face's...
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Napapijri enters new market with launch of Fall/Winter 2026 campaign: 'Where Next?'
Italian brand Napapijri, owned by US group VF Corporation, has entered the Mexican market, opening two full-price stores and nine shop-in-shop locations in partnership with Mexican department store El Palacio de Hierro. The rollout is supported by an out-of-home activation across Mexico City's Polanco district. The Mexican debut coincides with...
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Timberland Pro signs multi-year NASCAR partnership
NASCAR has named Timberland Pro its official protective footwear and official safety toe partner under a multi-year agreement. Financial terms were not disclosed. The first campaign under the deal, titled "First Turn, Last Lap, Repeat," launches this Monday. The partnership covers at-track signage, digital content and race weekend activations,...
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