Lacoste
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Lacoste presents "Play With Icons": the new global brand campaign
After showcasing its Crocodile emblem and ambassadors in grand style with last year’s PLAY BIG campaign, Lacoste unveils its new global brand campaign for 2025, celebrating the icons that define the Maison — and the iconic personalities who embody it. “PLAY WITH ICONS” celebrates the icons that lie at the heart of the Lacoste brand today: its...
FashionPress ReleaseMay 9, 2025
END. x Lacoste unveil debut 'Arcade' collaboration: A nostalgic tribute to 90s racing culture and British seaside charm
Today, global retailer END. kicks off the next chapter of its 20th anniversary with a debut collaboration with iconic French Fashion-Sport House Lacoste, unveiling an 8-piece capsule collection inspired by the golden era of 90’s arcade racing, the nostalgic charm of seaside amusements and the timeless style of the British seaside. The unique...
FashionPress ReleaseApr 29, 2025
Thierry Guibert, CEO of Lacoste: 'Our ambition in the American market is significant'
French fashion brand Lacoste (MF Brands group) inaugurated its New York flagship store on Thursday. A prime location on 5th Avenue now houses the brand's products, reflecting its strong financial performance. The store, spanning nearly 10,000 square feet, is presented as "a showcase of Lacoste's expertise in the US," according to the press...
RetailApr 11, 2025