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NFL launches limited-edition jerseys ahead of FIFA World Cup
The National Football League (NFL) and Fanatics, the licensed sports merchandise platform, have reimagined the classic NFL Nike jersey in the colours of England, France and Australia to celebrate the FIFA World Cup. Inspired by the fusion of American sport and global football coming to North America, the three jerseys blend the colours, crests...
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Jacquemus, Nike, and FFF collaborate on 2026 World Cup lifestyle collection
Jacquemus has signed a deal with Nike and the Fédération Française de Football (FFF) to create a lifestyle fashion capsule. The collection will accompany Les Bleus, featuring players like Kylian Mbappé, Ousmane Dembélé, Désiré Doué and Marcus Thuram, during the 2026 Football World Cup. On Tuesday, June 16, 2026, the French national football team...
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Nike presents its new football shoes created for speed: the Mercurial Vapor and the Mercurial Superfly
In football, speed creates space. Nike has designed its new Mercurial boots to help attacking stars gain a decisive advantage and capture the spotlight on the sport's biggest stage. Designed to foster a creative and bold playing style, the new Nike Mercurial offers two types of speed. The Vapor 17 provides incredible quickness in tight spaces,...
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NikeSKIMS introduces Studio Stretch: an innovative collection of ultra-soft, lightweight fabrics
NikeSKIMS expands its vision of modern sportswear with Studio Stretch, a new collection based on material innovation and designed to adapt to the way women move today. As a foundational piece within the brand's apparel system, Studio Stretch combines lightness and softness with stretch and discreet support to help women move freely from the gym...
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Target expands partnership with Syre to accelerate use of next-gen recycled materials
Target has expanded its partnership with Syre, a textile-to-textile recycling company, to accelerate the adoption of next-generation recycled materials across retail on a larger scale. Syre will support Target in integrating its textile-to-textile recycled polyester into its high-volume consumer goods categories, such as apparel and home,...
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Nike Vision Launches Inaugural Football-Dedicated Brand Campaign: Redefining the game ahead of global summer stage
Led by Virgil van Dijk, Sam Kerr, and Hwang Hee-chan, Nike Vision Introduces Zeus Rise and Radeon, Blurring the Lines Between Elite Performance and Stadium Style. Today, Nike Vision disrupts the eyewear landscape by unveiling its first-ever dedicated brand campaign tailored to the world of football. This high-octane global initiative, set to...
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Nike to cut 1,400 roles as ‘Win Now’ strategy enters next phase
Sportswear giant Nike has confirmed another series of layoffs as it continues to move forward with its ongoing ‘Win Now’ turnaround strategy. The company confirmed to FootwearNews (FN) that approximately 1,400 operations roles have been cut across North America, Europe and Asia, representing less than 2 percent of Nike’s global team. The...
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Milan: Nike unveils “Air Lab” for design innovation
Nike and the Dropcity architecture centre are launching the “Air Lab” in Milan, a new innovation and experimentation hub for the creative scene. As part of Milan Design Week, the sportswear giant is currently offering a first look at the project. Nike announced on Sunday that it will be open to the public from autumn as a permanent part of...
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ACG unveils the Zegama Hike: high-performance hiking boots designed for all-day comfort and protection
All Conditions Gear (ACG) is redefining what is possible on the trail with the launch of the Zegama Hike, high-performance hiking boots designed to blur the lines between running and hiking footwear. Designed to move confidently over rugged terrain, the Zegama Hike offers lightness, responsiveness and all-day comfort. The boot incorporates ACG's...
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Shares in focus: Adidas and Puma defy Nike's influence amid supportive market environment
On Wednesday, shares in Adidas and Puma defied the disappointing outlook from US competitor Nike. While Nike's stock slumped by 10.5 percent to 47.25 dollars in pre-market US trading, the shares of the two German sportswear manufacturers recovered in a very strong overall market. In the Dax, however, Adidas shares rose by a below-average 0.6...
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Nike’s Air Works program gathers designers from around the world to co-create the future of Air Max
Nike Sportswear is gathering a new generation of designers from across the world to create the future of Air Max through the inaugural Air Works research, development and design program. Gathering at Nike’s Philip H. Knight Campus in Beaverton, Oregon, the visiting Air Works designers will work alongside Nike mentors to inspire new cultural...
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Nike Football Unveils 2026 Federation Kits, Engineered With Aero-FIT for the World’s Greatest Stage
As football fans around the world turn their eyes to the game’s biggest stage this summer, Nike is setting a new standard for national team kit design: merging pinnacle cooling innovation with time-honored tradition and bold visions for the future. Credits: Nike Football A unified approach guides Nike’s 2026 federation collections, which offer a...
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