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Should fashion quit TikTok?

TikTok, the short-form video platform best known for its funny videos and user-generated content, is currently in a state of flux. In fact, if western governments have their way, the popular app will either be severely restricted to those in Europe and the US, or banned altogether. Last week government employees in the UK were banned from...

Mar 24, 2023

BusinessFeatured

How the Korean Wave took over the Western fashion world

Unless you have been living under a rock, you may have noticed the surge of a not entirely new form of influential figure that has been taking over the world of luxury fashion in the West. While the stars of ‘Hallyu’ or the ‘Korean Wave’ – terms referring to the rise in popularity of South Korean popular culture – have already become regulars at...

Mar 24, 2023

Fashion Featured

Short circuit fashion: Portugal Fashion is on the right track

From 14 to 18 March 2023, Portugal Fashion in Porto organised its 52nd fashion week. Its mission? To bring together a successful local industry and local and international designers onto one podium, in a convergent short circuit dynamic. "The challenge of Portugal Fashion is to promote our national brands, especially the young ones, and to...

Mar 24, 2023

Fashion

Adidas and Beyoncé terminate Ivy Park partnership after lacklustre sales

It was perhaps only a matter of time before Adidas and Beyoncé shuttered their Ivy Park collaboration. In February stories of revenue falling 50 percent began circulating, with sales in 2022 thought to be just 40 million dollars, a loss of 200 million dollars for the sporting giant. When Beyoncé’s pay package is rumoured to be 20 million dollars...

Mar 24, 2023

Fashion

Top Fashion Influencer: Amaka Hamelijnck

If you're a fan of effortless style with a touch of sophistication, then you need to check out Instagrammer Amaka Hamelijnck. Although born in the Netherlands, Amaka's Nigerian heritage is deeply rooted in her fashion choices, as she blends Dutch minimalism with the vibrant colors and patterns of Nigerian culture. Her unique style has garnered a...

Mar 24, 2023

Retail

Asos to open three Face + Body pop-ups as it expands category

Online retailer Asos is set to open three pop-ups for its beauty and cosmetics range, Face + Body, to highlight the expansion of the category’s offer. “Experiential” pop-ups will appear in Liverpool, London and Manchester over the next three days, until March 26, each supported by nine Face + Body brands, including L’Oréal Paris Elvive, NYX and...

Mar 24, 2023

Business

True Religion introduces loyalty programme as part of digital-first transformation

American denim and sportswear brand True Religion has announced the launch of a new loyalty programme as it continues to implement a series of strategic initiatives to move towards becoming a digital-first, DTC brand. ‘True Fam’ aims to reward the brand’s most loyal customers with personalised experiences and exclusive perks in a bid to develop...

Mar 24, 2023

Fashion

Trendstop Fall/Winter 2023-24 Men’s Catwalk Themes

Trendstop brings FashionUnited readers a first look at the key themes emerging from the Fall Winter 2023-24 runway collections. Across the Fall collections, sustainability underscored many of the key messages and themes of the season. Whether tapping into the rebellious spirit of Gen Z or the contemporary consumer’s desire for comfort and...

Mar 24, 2023

Business

Hudson’s Bay officially goes fur-free

Department store chain company Hudson’s Bay has finally gone fur free after being subject to years of pressure from the People for the Ethical Treatment of Animals (PETA). The Canadian group, which operates a series of luxury retailers, including Saks Fifth Avenue, and online platform ‘The Bay’, will implement the move throughout its entire...

Mar 24, 2023

Business

Snap introduces new solution to help businesses integrate AR

Social media giant Snap has launched a new enterprise solution designed to aid businesses in integrating augmented reality (AR) features into their owned and operated channels. The AR Enterprise Services (ARES) offer will specialise in retail companies, with the first to already have been involved being Princess Polly, Gobi Cashmere and Goodr....

Mar 24, 2023

Business

Creator marketplace Everpress awarded B Corp status

Everpress, a marketplace allowing creators to design their own t-shirts, has been awarded a B Corporation certification, recognising it for its social and environmental efforts. The platform achieved an overall score of 92 after being measured on its impact in five areas; workers & community, diversity, equity, inclusion and economic impact. In...

Mar 24, 2023

Fashion

Join Fashion Snoops' Webinar Intimates as Self-Care, 29 March

Join us for an intimate conversation about intimate apparel and its role in wellness and self-care. This webinar will feature cultural insights and product trends that are influencing an emerging shift towards self-care in the lingerie and sleepwear categories. Discover the latest innovations and relevant approaches to feminine well-being...

Mar 23, 2023