Apparel'Real' women face New Look campaign
Fast fashion, high street retailer, New Look, is moving awayfrom the trend for skinny campaign models. Refreshingly the retailer has opted to use real women in its new advertising campaign. The high street chain has signed up 100 customers and staff to appear in its ‘100 Days of Summer’ campaign which launched yesterday (May 9). The women who...
May 10, 2011